For this project, I created deliverables for a fictional event I thought of, which is a 'Couch Potato' support group kit! I thought it’ll be fun to celebrate and encourage this unproductive behavior.
Introducing my 4 main characters and user persona for my couch potato support group kit!
From left to right, we have Bludger Bob, Shortcut Sarah, Deadbeat Danny and Loafer Laura! 🙂
Box design of the kit!
I illustrated the characters through exaggeration and relatability with the audiences, such that each character is an avatar for the customised gift that fits the couch-potato persona of the potential buyer.
A welcome card upon opening the kit!
Deadbeat Danny energy drink and convenient pee bottle!
Bludger Bob’s high cut and ankle socks he can wear to and fro from work and to work without ever changing!
Cup noodles for Shortcut Sarah in the kit so she would never have to cook again!
Loafer Laura’s personalised sleeping eye mask!
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